Reported by Ryan Brennan
The popular professional networking site, LinkedIn, announced on Thursday that the company has purchased online learning company, Lynda.com. The cost of the purchase was $1.5 billion, paid in cash and stocks.
Lynda.com was created by Lynda Weinman and Bruce Heavin in 1995, with the intention to teach web publishing and design. Today, the site offers professional development courses on a vast array of topics including design, creative, and business topics. Some of the courses offered by the site include writing HTML, negotiation skills, and Photoshop.
LinkedIn’s head of content, Ryan Roslansky, stated in a blog post that the combination of the two sites would “allow job seekers to know what skills are required for a position they’re interested in and immediately be prompted to take a course in that subject,” according to PC World. However, it hasn’t been disclosed whether Lynda.com will continue to operate independently or if the training site would combine with LinkedIn. Roslansky did state, though, that Lynda.com is open to everyone, for now.
Jeff Weiner, LinkedIn’s CEO, wrote out a similar blog post that explained the deal. In that post, he described how purchasing Lynda.com would help job seekers. According to PC World, it would “give people looking for work or for career advancement access to the education and skills that will help them achieve those goals.”
As of now, the purchase of Lynda.com is the largest purchase by the company, according to Jeff Weiner. It is also the company’s second purchase in almost two weeks. The previous acquisition was announced on Friday, when the company revealed its plans to buy Refresh.
Refresh is a start-up with an app that will search the Internet for information that is related to people with whom the users are scheduled to meet.
According to a news source, most of the staff at Lynda.com will be joining the staff at LinkedIn. The deal is expected to be close in the second half of 2015, but is subject to regulatory approval.
LinkedIn has been making a huge push in developing their company and making it larger than anyone expected. They are not only changing the social media world, but also the business and job world. It is only expected of them to continue to grow, as the tech world is always hungry for the newest and latest ideas. One thing is for certain, LinkedIn is combining the right companies into one large mega-horse.